Becoming a Real Estate Photographer + Copywriter for Listing Descriptions
by the mls writer + NEST IMPRESSIONS | your real estate copywriting + email marketing team
In 2014 made an unexpected decision…
I decided to pivot from appraising real estate to photographing and writing about them.
Specializing in real estate photography and writing better listing descriptions for Realtors
Eventually, with over 1,000 homes photographed in the Los Angeles area, I developed a unique perspective on what makes a property really stand out. I knew that by tapping into my passion for writing, I could help Realtors showcase their listings in a way that truly captured their best features and made them look like a hero.
Great photos and hot phrases that highlight the unique features of each home are a must in home sales. Slapping a few cliche words together for the MLS description along with some cell phone shots won't do.
More importantly, that's not what any home seller deserves when hiring a professional listing agent…
Photographing real estate and writing property descriptions full time
What started as my frustration and confusion with "bla" listings I'd come across while reviewing appraisal reports and researching comparable properties on the MLS turned into a full-time job that allows me to combine my passions for real estate and writing - all while running a small team to help with everything!
I hope to increase the quality of real estate listings and continue to contribute to more successful sales! It's needed now more than ever with ChatGPT taking over. 🤭
Also, I still love photographing real estate in the Glendale/Pasadena areas around Los Angeles, CA! :)
Meet the Founder of The MLS Writer + NEST IMPRESSIONS,
KASI LIZ HYRAPETT
Former REALTOR/Appraiser + Photographer with a passion for writing captivating real estate listing descriptions and creating marketing content for Realtors and other businesses to inspire leads to convert.
The MLS Writer + NEST IMPRESSIONS is a professional real estate copywriting team founded by Kasi Liz Hyrapett, a former REALTOR, Appraiser + Real Estate Photographer based in the Los Angeles area.
Professionally crafted real estate marketing emails, MLS listing descriptions, blog articles, and press releases are for savvy and busy real estate professionals who want to dominate their local market with top-notch, compelling copywriting to fuel their real estate marketing.
Top producers DON’T rely on ChatGPT…
The MLS Writer’s team of professional real estate copywriters aims to improve real estate marketing efforts and inspire readers to take action. Though ChatGPT is often used in real estate these days, Kasi leads a team of human copywriters.
No hassle. Zero fluff.
Enhance your reputation with carefully selected words for each piece of your real estate marketing content we create for you to make each word irresistible to homebuyers, sellers, and other real estate professionals on and off the MLS.
Have a press release written to put you in the top-tier category in your niche real estate field.
Whether you’re a REALTOR or affiliated business, we’ll create meticulously crafted email campaigns and other content to captivate your real estate audience.
Why Hire The MLS Writer for Your Real Estate Copywriting and Photography?
Experience a boost in your marketing efforts with stronger strategies that set you, your team, and your name apart from the rest by utilizing The MLS Writer's professional real estate copywriting services for your successful property (and business) marketing!
We work with REALTORS, real estate photographers, home stagers, appraisers, and more.
Ready to make your real estate business shine brighter with professional copywriting, engaging marketing emails, and compelling real estate descriptions + content?
Have The MLS Writer copywriting team professionally write your business bio, real estate newsletters, blog articles, property descriptions, email drip campaigns, and listing promotions/press releases!